Posted by Chris Handy ● April 17, 2013

Is Google Analytics Free? The Cost of Website Performance Data

Knowing your website visitors is the first step toward getting more visits leads and sales via your website.

Website Analytics offer a wealth of valuable information including:

  • Traffic source
  • Which page they enter on
  • Which page they leave on
  • Time spent on site
  • Conversion tracking
  • way more than we can list here

Taking the time to install Google Analytics on your website NOW is the first step toward improving your website results.

But what does Google Analytics cost?



Google Analytics is provided free of charge by Google.

Why do they do this?

Their website states one of their main goals: "We build products that we hope will make the web better—and therefore your experience on the web better."

So how do you get started?

Here is a setup checklist from Google.

Setting up Google Analytics is the first step serious marketers can take to improving their website performance.

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