Quick Tip: With all the different channels for a brand's message, keeping an integrated marketing campaign in the digital age is essential.
Tracking the value of print ads has never been easier.
Simply create a landing page for the audience members who respond to that ad! Use a special URL for your page. (i.e. http://thinkhandy.com/printad )
Use Google Analytics (a tool to help with SEO and tracking anything on your site.) to track the clicks, and watch the results of your ad! (Hint: You can even track whether or not they fill out the contact form, or how much they explore the website when they get there.)
Keeping tabs on this type of information can help companies get more bang for their buck, and incur less wasted ad dollars over time.
Thinkhandy has vast expertise in these fields with enhanced specialties in the construction, multi-family, and medical industries. If you would like us to take a look at your overall brand management and the effect it has on your advertising dollar, please request a free, no obligation assessment today.